Once you have determined to enter the Multilevel Marketing arena, you will soon realize that leads are the heartbeat of your business. Without leads your business will fail. It’s that simple.
Some of the gurus say that you need to put up some money upfront and purchase leads. That is certainly an option but for the most part the leads that you purchase are usually not targeted for your business and can end up costing you anywhere from 5 cents a lead to 5 dollars a lead. The more expensive the lead, the more targeted they are to your opportunity.
Free MLM leads are just that. They are free of charge to you. The following are ways that are most useful in generating free MLM leads.
Before starting, you will need to have a website to drive traffic to. Probably the easiest way to create a website is to create a blog. There are many blog sites out there. The easiest way to find one is to type “blog sites” in the Google search engine and they will give you all kinds of places to put up a blog.
The best source, by far, is to create a blog using WordPress. If you use WordPress, you will also need a hosting account and a domain name. Go-daddy is a good place to obtain that. The cost is minimal. You will be required to pay around $90 – $100 dollars a year to have your domain name hosted on your website. The benefits to this method far out way the benefits of using a free blog site. However, if you want to do it for free, you can search Google and find a good site to place your opportunity. Blogger.com is a good place to start to drive free MLM leads to.
#1. Video Marketing. This is a very popular way and a very effective way to generate free mlm leads. Most people who spend much time on the internet have a webcam or maybe a video recorder in their home. With a little bit of practice you can make decent videos that people can see on websites such as YouTube, Flickr, Metacafe and many others. There are free video conversion programs that can be downloaded to your computer to convert videos that you have produced into formats that can be uploaded to YouTube or any of the other video sites.
While making the video you will want to promote your business opportunity and make sure in doing so you point them to your blog where they can see what you have to offer or promote. The more creative you are the better opportunity of driving them to your site.
#2. Article Marketing. This is my favorite way of generating free MLM leads. There are literally hundreds if not thousands of article directories out there on the internet. Most of them allow you to post articles that you have written on any subject imaginable for free. You can also place as many as you want and they even encourage you to post as many as you like.
Some of the directories are better than others depending on your business opportunity. You will need to spend some time and research that information. The best site and most accepted is ezinearticles.com. They go out of their way to make sure that your articles are formated right and have good content. If they accept your article you will have a better chance of ranking higher on the search engines.
#3. Social Marketing. Twitter, Facebook, MySpace and others are ways to create free MLM leads. I would recommend that you sign up for all of these but you focus on one. You will have a hard time at first keeping up with all that is required in all three of these sites to generate free leads. The idea with these social sites is to network with other like minded people and in doing so develop a relationship that can turn into a lead. Any of these sites can become addicting and therefore you will need to take caution not to spend too much time interacting and not enough time on your business goals. 30 minutes to an hour a day should be plenty of time to develop those relationships.
There are other ways to create free leads and ways to optimize your efforts. These three are a good start and will help you in your efforts to obtain free MLM leads.